Associate Brand Manager, Lindor
Location: Stratham
Posted on: June 23, 2025
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Job Description:
Who We Are At Lindt, we are a global fast-growing consumer goods
company, enchanting the world with premium chocolate. We are driven
by our passion for excellence and go the extra mile ensuring that
every Lindt experience is nothing short of exceptional. Our
collective efforts are geared towards making a positive impact, not
only in the world of premium chocolate but also in the lives of our
employees, customers, and communities. Our company embraces a
culture defined by the core values of Excellence, Innovation,
Entrepreneurship, Responsibility, and Collaboration, fostering a
dynamic and collaborative environment where these principles drive
our success. Position Purpose: The Associate Brand Manager (Lindor)
will help manage and grow the Lindor brand within Lindt. This
position will be responsible for developing brand-building plans
and executing projects and initiatives for Lindor, which support
both the short and long-term marketing strategy. The Associate
Brand Manager will collaborate cross-functionally (locally and with
international colleagues) to create brand relevancy with consumers,
drive profitable growth and, develop and execute activities that
build and support the brand equity. This person will also support
in managing vendor and agency partners and all aspects of their
projects. This is a hybrid role that requires three days per week
in our Boston (MA) or Stratham, NH offices. Essential Job Functions
& Responsibilities: Marketing Strategy Develop, present, and
execute consumer-relevant, annual marketing plans for assigned
brand with clear measures for success that contribute to sales,
profit and brand health objectives. Leverage working knowledge of
consumer, category and brand and continually identify, develop, and
execute business-building initiatives which deliver against the
global brand strategy, and the company's business and marketing
objectives. Thoroughly understand Lindt brand equity and respective
sub-brand equities. Develop brand plans and initiatives, such as
traditional media, digital support, promotions, packaging and
creative, which fully align and strengthen Product/Portfolio
Management Responsible for managing an assigned portfolio to
include SKU rationalization, mix strategies and profit
optimization. Responsible for heavily influencing portfolio
P&L. Evaluate product portfolio and the marketplace and make
recommendations for new product launches and product improvements
to ensure Lindt & Sprüngli’s growth and brand equity in the
marketplace. Drive the Product Lifecycle Management (PLM) process
for assigned brand(s); Secure and engage cross functional support
to meet required deliverables in a timely manner. Analyze market
potentials on an ongoing basis for existing and new products and
develop competitive concepts to ensure the long-term, profitable
growth of Lindt USA. Analyze viability and profit/sales potential
for new segments, markets, and consumers. Develop and implement
strategies and plans to maximize the profitability of assigned
products / product categories while maintaining the high-quality
standard. Critical Thinking/Research Analysis Conduct routine
analysis of the brand, key initiative, competition, category,
customer and consumer. Synthesize key findings and indications
which enhance brand and company performance on a monthly, quarterly
and annual basis. Lead and assist with insight gathering research
that collects consumer and competitive knowledge that can be
utilized to enhance and evolve the brand's recipe development,
promotional acceptance and communication evolution, among others.
Thoroughly understand internal brand metrics, such as sales and
profit, and actively contribute to sales projections and financial
planning to drive the brand. Garner channel specific insights and
become to go-to person for applicable customers by leading monthly
key account meetings. Cross Functional Support Execute marketing
communication plans via advertising and consumer promotions,
including social media, PR, and consumer activations. Communicate
regularly with the Field Sales Force, and Customer Marketing to
ensure that marketing programs are properly implemented.
Proactively communicate and collaborate with Field Sales to ensure
meaningful integration and alignment in meeting the needs of the
customer and marketplace. Attend sales calls and participate in
selling at the customer level. Work with Research and Development
to develop new products. Qualifications & Requirements: Skills &
Knowledge: Exceptional analytical, communication, and presentation
skills Excellent collaborative and negotiation skills with ability
to build productive business relationships cross functionally
within the organization and outside of the organization with agency
partners Assertive self-starter with ability to work under pressure
and meet tight deadlines Curiosity and the ability to operate in
ambiguity Strong record of complex project management with
multi-disciplinary teams Ability to prioritize and effectively
measure and drive for results in an entrepreneurial work
environment Education: Bachelor's degree required MBA preferred
Total Rewards: Compensation Range: $88,000.00-114,000.00 To learn
more about our benefits visit
https://jobs.lindtusa.com/total-rewards Lindt USA’s salary range
reflects market rates based on our size, revenue, and location.
Starting pay is determined using a wide range of factors including,
but not limited to, job-related skills, knowledge, and experience
as well as market conditions. A bonus and/or long-term incentive
may be included as part of this compensation package. Lindt and
Sprüngli is an equal opportunity employer and considers all
qualified applicants for employment without regard to race, color,
national origin, religion, sex, disability, age, veteran status, or
any other classification protected by state, local or federal law.
Applicants for this position must successfully pass a background
screening and may be required to pass drug screenings as well. If
you are looking to join a winning team and fast-track your career,
contact us! Join us on our journey of excellence, impact, and
growth LifeAtLindt Requirements Total Rewards: Compensation Range:
$88,000.00-114,000.00 To learn more about our benefits visit
https://jobs.lindtusa.com/total-rewards Lindt USA’s salary range
reflects market rates based on our size, revenue, and location.
Starting pay is determined using a wide range of factors including,
but not limited to, job-related skills, knowledge, and experience
as well as market conditions. A bonus and/or long-term incentive
may be included as part of this compensation package. Lindt and
Sprüngli is an equal opportunity employer and considers all
qualified applicants for employment without regard to race, color,
national origin, religion, sex, disability, age, veteran status, or
any other classification protected by state, local or federal law.
Applicants for this position must successfully pass a background
screening and may be required to pass drug screenings as well. If
you are looking to join a winning team and fast-track your career,
contact us! Join us on our journey of excellence, impact, and
growth LifeAtLindt
Keywords: , Chicopee , Associate Brand Manager, Lindor, PR / Public Relations , Stratham, Massachusetts